Frucor Beverages has been put up for sale. I think Red Bull is more competitive now, since it is now fully responsible for distributing and marketing its product. Coca Cola’s Mother Energy Drink and Glaceau Vitamin Water have also unsettled Dannone’s confindence in Frucor Beverages.

“tried to just beat up a little guy,”
Bill Sipper
President
HVB
High Voltage Beverages LLC produces Volt – caffeine-enhanced sports drinks – and alleges that Coca Cola’s Vault violates their trademark.

vitamin waters were an “artificial concoction” containing additives such as fructose, sucrose, flavour, food acid and caffeine.
“It’s not like drinking juice. It’s actually a formulated product from a factory,” she said.
“I don’t think we need these drinks. We can get all our vitamins and minerals from normal, natural food. This is just a sweetened concoction … There’s nothing healthy or natural about it.”
Ms Saxelby
Choice has lodged a formal complaint with the Australian Competition and Consumer Commission and the NSW Food Authority about the allegedly misleading labelling and marketing of Coca-Cola …

Australia is the envy of all the dictatorships that grace this wonderful world of ours. Did you know that Walmart has around 15% of the national supermarket trade in the good old USA.
Here in Australia, Coles, Woolworths and Metcash control 80% plus of the total market, so if you have the big dollars to play ball with the three amigos and can waltz to the loss leader tune. Then you can do business with the “mafia”, I mean supply the three amigos.
It seems our small farmers are not smart after …

“Over the last six years, Frucor has played an instrumental role in the development of Danone’s strategy for beverages. In light of the Group’s recent refocus on purity and naturality within its Waters division, Danone is conducting a thorough review of all potential long-term strategic options for Frucor to ensure ongoing value creation for all its stakeholders.
“The review process is still in an exploratory stage and no conclusions can be drawn yet. Conclusion of this process will be communicated in due time.”
Frucor is the second-largest non-alcoholic drinks company in NZ, …

I Q Beverages Australia’s website has been updated!

IQ H2O in Florida has a different IQ.
Vitamin A: Helps maintain healthy skin, good eyesight and growth in kids. Antioxidant for cancer prevention and immune system enhancer. Improves poor night vision.
Calcium: May promote a sound night sleep. Helps support bone health especially in women Helps in the prevention and treatment of osteoporosis. Helps prevent tooth decay.
Vitamin C: Helps the common cold. Supports immune system function and protects from viral disease and cancer. Could help high cholesterol. Protects blood vessels and lenses in your …